First, let me say I apologize for not positing for some time.
Now, I realize the economy is slow right now. You will see this anytime world events are unfolding. Of course this is also all relative to your price point. The end of the summer is also typically a slow time. Please don’t panic ladies. This is in part why it’s always a good idea to put away money when things are more productive.
It’s a good time to look at your marketing. I have had my book criticized in regards to the marketing being incorrect or misinformed. I don’t take it personally, however it does amuse me as every city is different. There is no right or wrong way.
Your marketing should be geared to your persona, city and price point. What I call the big three are present in most cities. (P411, Eros and CityVibe) Yet, in each city clients tend to gravitate to one over the other. It’s best to do your research. Find out what clients are using more in your city. An example would be here in Las Vegas. Currently there is such a saturation of ladies some don’t pay for advertising at all.
I know ladies who do good business by using the local and national boards. They also spend time actively contacting clients they have seen before. Despite being a slow time this is very cost-effective for them, as they are not paying the cost of advertising. Don’t be afraid to experiment. There is no right or wrong. There is only what works best for you.
Hope this find you happy, healthy and successful in life.